Feb
19
2010
I attended the second Case Study Jam Ottawa tonight and was treated to stories of both social media failure and success. This was great because failures, social media or otherwise, are both the least talked about and what we can often learn the most from.
This installment of the jam featured three jammers:
Ever had a really great idea that just sort of flopped? Ian did and he shared his failed attempt at creating a resource for bloggers.
With more and more books coming out about social media, doesn’t it make sense to have a book club? Doesn’t it? Guys? Anyone? Bueller? Kelly shared her fledgling efforts to get an Ottawa chapter of the social media book club off the ground.
Long before the anti-proroguing crowd was turning heads with its efforts to convert online activism into on-the-ground action, Bob was rallying Ottawa’s social media crowd to help the Cornerstone women’s shelter, one of the local shelters to be hit by a devastating fire a few months ago. He shared the secret of mobilizing the online masses.
I will be on hand for Case Study Jam 3 – and may just share some failures, ah, I mean learning experiences myself. 
February 24th, 2010 at 2:13 am
[...] inclined, Robin Browne was kind enough to capture the audio of the preliminary presentations. You can find that audio here (many thanks [...]